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Sales and Service for the Wine Professional, by Brian Julyan

Fee Download Sales and Service for the Wine Professional, by Brian Julyan
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Tailored to meet the needs of students of liquor studies and those employed in the service of drinks, this text provides theoretical and practical knowledge, and covers drinks products, taste characteristics and the skills needed for quality service.
- Sales Rank: #2672137 in Books
- Brand: Brand: Thomson Learning
- Published on: 2000-12
- Original language: English
- Number of items: 1
- Dimensions: 9.25" h x 7.25" w x .75" l,
- Binding: Paperback
- 224 pages
- Used Book in Good Condition
From Booklist
If a restaurant, bar, or hotel was limited to one written reference source on alcoholic beverages, this book would be an excellent choice. Containing far more than a thorough and concise summarization of wine, this text also offers valuable information on every aspect of serving alcohol, including stocking and preparation, sales techniques, cleanup, and safety. The interests of both customers (good service) and business owners (high, sustained sales) are considered, with instructions on such important yet underaddressed subjects as teamwork, customers' complaints, and drunken patrons. Whether it's how to maintain a bar, the specific honey in Drambuie, the names of Chablis' vineyards, or fire procedures, this accessible text has the answer. It is hard to imagine a book that is more helpful for alcoholic beverage sales or more encouraging regarding professionalism in food and beverage service. Includes appendixes and self-assessment questions on each chapter. Dane Carr
Most helpful customer reviews
0 of 0 people found the following review helpful.
Amazing.
By Christopher Auteberry
This book is a must for anyone studying wine and professional beverage service. Almost everything you need to know to introduce you to beverage sales and service in the industry.
0 of 0 people found the following review helpful.
Great book !
By Photosue
A friend of mine recommended that book, because is easy to read and study, really I like this book but some data need to be updated.
0 of 1 people found the following review helpful.
Sales and Service of the wine Professional 2nd ed.
By Michael E. Richmond
Brian Julyan does presents a very comprensive study of wine's of the world, spirts, beers, and service of beverages.
Alot of material in 200 pages.
Self-assessment Questions are helpfull, multi demensional however sometimes he asks very trivial questions with the answer difficult to find in the text.
You will want to use the book over and over, like a good cook book, to increase your understanding and passion for wine.
Highly recomend to anyone wishing to futher their knowledage in the wine world
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